April 10, 2024

Advocating for Your Value: A Guide for Customer Marketing and Advocacy Professionals

You know the proverb “The cobbler’s kids have no shoes?” It’s a classic one that illustrates the phenomenon where professionals are so busy providing services to others that they neglect to provide the same service to their own family or themselves. It’s a spot-on analogy for customer marketing and advocacy professionals. CMA folks are amazing…

Read more