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Do Customer Advocacy Marketing Agencies recruit advocates?

customer advocacy marketing agency will allocate you a team of specialized marketers, supported by experienced interviewers, writers, editors, social media managers, graphic designers and video producers. Together, they create captivating landing pages, strategize educational offers, host webinars, and create automated nurture workflows that are tailored to the needs of existing customers. This helps you find out more about a customer, why they love your brand and how they can participate in promoting it.

The agency’s human resource capital can complement or replace your internal team in reaching out to colleagues or partners, building program collateral, getting stakeholder buy-in and nominations from the business. They can also help manage your community via dedicated software or interview your customers to establish an engagement plan, create case studies or enroll them for speaking opportunities.

Some of the software suites agencies use to manage customer relationships and keep an inventory of your advocates are:  

Advocacy Maven is an Influitive-certified partner because we closely align with their customer-powered enterprise philosophy and their discover-nurture-mobilize methodology. We are also HubSpot certified partners, bringing the inbound methodology to advocate recruitment.

Key take aways on how a Customer Advocacy Marketing Agency can help recruit advocates:

  • A customer advocacy marketing agency can create captivating landing pages, strategize educational offers, host webinars, and create automated nurture workflows that are tailored to the needs of existing customers. ​
  • They can also help manage your community via dedicated software or interview your customers to establish an engagement plan, create case studies or enroll them for speaking opportunities.

Related Knowledge-Base Articles:

Why work with a Customer Advocacy Marketing Agency?

In the 21st century, growth means setting yourself apart, where countless others are jostling for elbow space – this is true whether you are an individual professional, a startup looking for funding, or a well-loved consumer brand in the market. This is where customer advocacy can help your brand.

Why do customer advocates speak at events?

Before planning your next brand event, ask yourself who will convert your visitors and attendees into customers. Most likely answers like “the on-site sales reps” or “the very expensive venue and signage” come to mind. And “speakers that give the engaging presentations” are likely on that list as well.

Hungry for customer advocacy marketing knowledge?

Browse through our resources library to learn about inbound recruitment, automating engagement tasks, getting internal buy-in, setting program goals and everything else you need to know to recruit, nurture and engage customer advocates.

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