What is customer advocacy social posting?
Sometimes your customer advocate is willing to give your brand a shout-out on their social media or some other public platform, but maybe they don’t really know what to say. Maybe they need a little help with the hashtags you use or with finding the exact wording that will communicate your brand story authentically.
This type of content is composed of short messages that you disseminate to your brand advocates helping them spread the right message when they share a product datasheet, a new blog post or other content created by your marketing team.
As a customer advocacy marketing agency, we will help you craft creative, fresh content or templates that you can share with your customer advocates, and they can share it as their own. This sets their message apart from the generic content available on your social media for everybody to share, while still echoing the brand’s ethos.
This content can include text, graphics, videos, gifs etc. It is crafted and disseminated, so that there is consistency in the brand voice, instead of thousands of disparate messages based on your customers’ individual understanding of a brand asset.
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