Our team of marketing communication experts, researchers, writers, designers, and producers will act as coaches, virtual assistants, and ghost writers, capturing their message, boosting their brand, and amplifying their success.
Build your strategy with clearly defined program objectives, and an actionable plan that aligns your program goals to the wider goals of your organization. Working with our advocacy mavens to execute your action plan allows you to instantly tap into the resources of an experienced and skilled team, get some quick wins and accelerate stakeholder buy-in. Many companies have different executive sponsors, different budgets, and different processes for what they call different types of advocacy. But true value comes from adoption and alignment. Our tested framework will help you combine the benefits of Customer Advocacy and Employee Advocacy programs into an aligned process across the organization.
The goal of a customer advocacy program is to build a relationship with your brand advocates, capture their positive experience, and amplify their message to sell more products or services. But sometimes things that make sense from inside the program might look very different from the outside.
Do you know how your program looks in the eyes of your customers? Can they find avenues to educate themselves? Do they have information sources? Can they self enroll? Speak with an experienced advocacy maven to evaluate your customer advocacy program and learn what types of improvements you can undertake.
Our advocacy mavens will review your website, program landing pages, advocacy content that you create, and any automation directed towards recruiting advocates. Then we will contact you to schedule a call and discuss practical ways to improve your program workflows and content.